Uniregistry Announces ‘.photo’ Internet Domain Extension
Top international domain registrar enables camera manufacturers and retailers, photographers, photo clubs to better reach their audiences
Grand Cayman – August 25, 2014 – Uniregistry Corp., a leading international registrar of domain names, has launched an entirely new portfolio of domain endings designed to help people and businesses with interests in cameras, photography and related interests expand their reach on the internet and make their online presence stronger.
Uniregistry’s new .photo extension provides a more logical Internet address for camera manufacturers and retailers, photographers, photography clubs and related organizations. Names like wakeboard.photo, winterwedding.photo, deepsea.photo, africansafari.photo, cameraman.photo are still available.
“As the Internet has evolved, name endings have shifted from original extensions like.gov and .mil, for government and military, to the ubiquitous .com for commerce,” said Frank Schilling, managing director of Uniregistry. “Since that time, many of the most marketable .com domain names have been taken, making it harder for people and businesses to register a great available name at a low price. New domain names – like.photo – provide a greenfield of choices and an opportunity to register logical, good and obvious name alternatives at low prices.”
“We’ve all seen website addresses that are long, confusing or simply don’t reflect the nature or purpose of the website,” Mr. Schilling added. “Our introduction of new domain endings is making it easier for companies and individuals to explain what they do, and to gain visibility in searches for their products and services.”
The new .photo domain extension from Uniregistry is available now via www.uniregistry.com and other accredited registrars. Uniregistry plans to introduce a series of additional domain extensions throughout the remainder of 2014 and 2015.
“This is one of the most exciting times in naming since the large scale adoption of .com names and it will profoundly change the Internet naming landscape over the next ten years. Nobody should miss the opportunity to stake a claim. The opportunity to register meaningful, generic domain names that can be resold in future, at low registration prices today, hasn’t been this great since the birth of .com,” said Mr. Schilling.
Uniregistry brings unique, meaningful online naming solutions to end-users. Launched to the public in 2014, Uniregistry reflects our vision for an intuitive and reliable user domain name experience on top of world-class infrastructure. We sell domain names in new extensions as well as the classics. This full-service model allows us to provide customers with an easier, more exciting experience.Uniregistry also provides a full spectrum of Brand Services, including backend registry services to brands, ccTLDs, and other generic top-level domain (gTLD) applicants. Additional information is available at http://www.uniregistry.com .