Instagram Introduces Video
Today, Instagram is doing for video what it did for photography — giving people everywhere a simple way to capture moments and create beautiful videos using the device in their pocket.
Video on Instagram will give the 130 million people in the Instagram community another simple, fun and beautiful way to share their stories. Designers and artists who want to bring their favorite works or inspirations to life will be able to easily capture and edit up to fifteen seconds of video, make it beautiful with one of 13 new filters built specifically for video, and choose their cover frame to select their favorite scene to appear in their feed.
As part of the video experience, Instagram also introduced Cinema, a new technology developed by a team of imaging scientists that turns ordinary, shaky mobile video into something stunning.
Video on Instagram is available for all iOS and modern Android devices and is available in Apple’s App Store and Google Play starting today. To learn more about Video, please visit the Instagram Blog (also pasted below) and the Help Center.
Assets & Additional Info
Access screenshots through this Dropbox link: https://www.dropbox.com/sh/ogyiy75m268w43q/O1bHT4JSmq
Today’s livestream of the Video on Instagram event can be accessed here: http://new.livestream.com/accounts/4371393/events/2174163
Check out this video to get a sense for how Video works: https://vimeo.com/68765934
Embed code for Instagram video:
Check out this video to see the Cinema technology in action on a mobile device: https://vimeo.com/68754171
Embed code for Cinema video:
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